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Maximising export returns: Consumer attitudes towards attributes of food and beverages in export markets relevant to New Zealand

Guenther, Meike; Saunders, Caroline M.; Dalziel, Paul C.; Rutherford, Paul; Driver, Tim (Lincoln University, 2015-11)

The aim of this study is to explore consumer preferences towards selected key attributes in food, beverage, and other products in China, India, Indonesia, Japan and the United Kingdom (UK). The targeted consumer groups are ...