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dc.contributor.authorCloke, P.en
dc.contributor.authorPerkins, Harvey C.en
dc.date.accessioned2008-05-15T22:52:00Z
dc.date.issued2002en
dc.identifier.citationCloke, P., & Perkins, H. C. (2002). Commodification and adventure in New Zealand tourism. Current Issues in Tourism, 5(6), 521-549.en
dc.identifier.issn1368-3500en
dc.identifier.urihttps://hdl.handle.net/10182/482
dc.description.abstractThis paper discusses the ways in which the commodification of adventure in tourism has increasingly become implicated in the production and consumption of tourist places. It examines the notion of adventure in tourism and the changing nature of commodification in postmodern and 'post-tourist' times. The rise of adventure tourism in New Zealand is used as an example of how adventure has been commodified. A survey of tourist brochures for adventure tourism attractions in New Zealand reveals some of the particular characteristics of adventure which are being incorporated into commodity form for tourists. These characteristics include place, spectacle, embodied experience and memory. Although aware of the limitations of using textual evidence from brochures, the paper concludes that Best's (1989) society of the commodity and the society of the spectacle are clearly significant in New Zealand. Sign exchange is also important in the commodification of adventure although it is concluded that places and practices are as yet rarely eclipsed by adventure signification.en
dc.format.extent521-549en
dc.language.isoenen
dc.publisherChannel View Publicationsen
dc.relationThe original publication is available from - Channel View Publications - http://www.multilingual-matters.net/cit/005/cit0050521.htmen
dc.rightsCopyright © 2002 P. Cloke & H.C. Perkinsen
dc.subjecttourismen
dc.subjectadventureen
dc.subjectcommodificationen
dc.subjectNew Zealanden
dc.subjectSport, Leisure & Tourismen
dc.titleCommodification and adventure in New Zealand tourismen
dc.typeJournal Article
dc.subject.marsdenFields of Research::350000 Commerce, Management, Tourism and Services::350500 Tourismen
lu.contributor.unitLincoln Universityen
lu.contributor.unitFaculty of Environment, Society and Designen
lu.contributor.unitDepartment of Tourism, Sport and Societyen
dc.subject.anzsrc1506 Tourismen
dc.relation.isPartOfCurrent Issues in Tourismen
pubs.issue6en
pubs.organisational-group/LU
pubs.organisational-group/LU/Faculty of Environment, Society and Design
pubs.organisational-group/LU/Faculty of Environment, Society and Design/DTSS
pubs.publication-statusPublisheden
pubs.publisher-urlhttp://www.multilingual-matters.net/cit/005/cit0050521.htmen
pubs.volume5en


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