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Now showing items 1-10 of 11
Degree of entrepreneurship : an econometric analysis using the ordinal probit model
(Lincoln University. Commerce Division., 1996-11)
The purpose of this paper is to develop an ordinal probit model of entrepreneurship which would enable us to calibrate the degree of entrepreneurship of an individual in appropriate samples and to perform multivariate ...
Concept testing : a key to successful product development
(Lincoln University. Commerce Division., 1994-07)
Concept testing is a research tool used to assess the market viability of a new product idea prior to incurring the development expense of actually fabricating a product. This paper examines the current literature on concept ...
A portfolio choice model of the demand for recreational trips
(Lincoln University. Commerce Division., 1996-07)
This study extends previous recreational demand research by defining an annual
portfolio of recreational trips as the elemental alternative. There are three distinct advantages to this approach. First, identifying an ...
Congestion and the sale of pizzas : a theorem on home delivery
(Lincoln University. Commerce Division., 1997-09)
Recently the pricing problem of a monopolist producing several different qualities of a product has received some attention in the literature. Mussa and Rosen (1978) studied the optimal product mix of a monopolist producing ...
An empirical analysis of the market value of imputation tax credits in the New Zealand share market
(Lincoln University. Commerce Division., 1997-04)
This study argues that the value of imputation tax credits should be taken into account when firms are making decisions on investment, capital structure and dividend policy. The research examines ex-dividend day share price ...
A content analysis of educational advertising in Canterbury
(Lincoln University. Commerce Division., 1996-04)
There is growing interest and evidence in the New Zealand education sector of the application of marketing principles and techniques. This has been brought about, in part, by a declining birth rate and a more market-driven ...
Real world agents, REH agents and the econometrician
(Lincoln University. Commerce Division., 1995-05)
This paper aims to explain from within mainstream theory why incorporating the rational expectations hypothesis in new classical macroeconomics leads to stable market equilibria, while other branches within the mainstream ...
The impacts of attitudes, information, situation and behaviour on problem recognition : the impact on agrichemical training
(Lincoln University. Commerce Division., 1995-09)
In spite of the significant benefits that can be derived from training on safe and efficient agrichemical application and management, many primary producers do not undertake formal agrichemical training. An identified ...
Environmental factors affecting the international transfer pricing decisions of multinational enterprises : a foreign-controlled versus UK-controlled companies’ comparison
(Lincoln University. Commerce Division., 1999-07)
A number of environmental factors influence the International Transfer Pricing decision
processes of multinational enterprises (MNEs). The extent to which each of these factors affect the process depends on management’s ...
The role and importance of branding in agricultural marketing
(Lincoln University. Commerce Division., 1996-03)
A branding strategy is often employed in the marketing of manufactured or processed food
products but many other food products have comparatively lower levels of branding. At the same time there are frequent calls to utilise ...